Topic:
New Realities in Philanthropy
The challenges of the economic climate, shifting demographics, and increased competition are diminishing the impact of standard fundraising methodologies. Donors today demand more and as a result comprehensive development programs must leverage donor intelligence in acquisition and retention, and upgrade beyond the “usual suspects.” This session explores the latest methodologies and technologies for creating truly integrated development programs and appealing to today’s philanthropist.
By incorporating a review of case studies and research, this session will help participants learn and explore:
- The value capital campaigns have to comprehensive development programs
- Tools and methodologies that help determine how to integrate capital fundraising into more donor-centered strategies
- How to create a case for major gifts outside of a capital campaign
- Examples of how one organization secured major gifts for capital initiatives without a campaign
- The importance of donor-upgraded strategies
- How to leverage social media tools
- Methods for creating the perfect dynamic tension between staff-driven fundraising and Board-driven, staff support fundraising for optimal return on investments.
Click here for a copy of the slides from the presentation.
Speaker:
Kristina Carlson, CFRE President, Pursuant Ketchum.
Schedule:
Registration begins at 11:30 a.m., lunch and the program begin at noon. The session will adjourn at approximately 1:15 p.m.
Location:
Jefferson Lakeside Country Club, 1700 Lakeside Avenue. Click here for directions.
Menu:
To be announced.
Cost to attend:
$20 for members (no additional fee for Season Pass holders), $25 for nonmembers employed by a member organization, and $30 for nonmember guests. Fees support program costs and administration. Registrations should be received by Thursday, April 28th .
Questions?
Contact VAFRE Administrator Mary Kidd at (804) 288-2950 or by e-mail to vafre@catapult-inc.com.
